I got a haircut yesterday, and it was marvelous. Like cleaning my bathrooms or getting my oil changed, I wait much longer than I should to get my hair cut. Invariably I lull myself into the extremely false reality that I know how to cut my own hair, I do a hatchet job that I live with for a while, then I decide to relent and get it cut by a professional.
I have a sparse collection of makeup, and when my blush gets all crumbly or the eye shadow runs out, I go buy another one.
So I was nothing less than shocked to read that, according to Siren Magazine, American women spend an average of $12,000 annually on beauty products and grooming.
I'm no mathematician, but if there are folks like me who spend significantly less than that crazy 12 grand, then it means there are other women who spend a whole lot more than that, too. The law of averages, I think they call it.
Looking like a natural beauty apparently doesn't come on the cheap for some women. I learned that the beauty industry attracts somewhere in the range of $50 billion bucks a year.
That must generate a whole lot of pretty.
I guess if you factor in manicures, pedicures, massages, waxing, bleaching, plucking and other painful-sounding services, it might make that $12,000 price tag for beauty more understandable.
But I just don't get it. Primarily because, as an observer, I don't see a whole lot of a visual difference between the high priced look and, well, mine.
Maybe those value-added services are intended to make the purchaser feel the beauty they've received, which then is exuded to others vis a vis an increased level of confidence.
Kind of like my perky new haircut did for me.
And perhaps the $12,000 average has gone down during these troubling economic times.
Caveats aside, I think you could buy a whole lot of beauty every year even if this average were reduced by $10,000.
All this talk of the high cost of looking fabulous is making me long for a mud bath at a day spa.